Is the use of temporary white hat SEO judged to be good practice?

Review competitive lists and other pertinent industry sources. Well, ours is an imperfect world, and, as you might have heard, some self-proclaimed SEO "experts" scheme to trick search engines and inflate their rankings using black-hat, unethical methods, and in the times before the nofollow attribute, link-building was an easy way …

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Increase Organic Traffic by the manipulation of javascript

When your schedule is manic and you just haven't got the time to create new material, re-purposing existing content is the ultimate time-saving strategy. And although it may seem like the lazy option, it's actually a really effective aspect of content marketing. Google has come out and said that HTTPS …

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Boost site speed and utilise mobile search

You should search your favourite search engines for search terms such as: "add url", "suggest website" and add your website to these sites. All of this constitutes to link building for your website. The implementation phase can vary drastically in size and complexity depending on the project. Google allows webmasters …

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Can search queries help improve my search engine placement?

After all, why bother uploading a 1800x1800px image to your website when it'll only be shown as 400x400px? Long-tail keywords are, simply, extended topics and phrases that people are searching for. When any business goes online, the advertising works best to garner a huge amount of web traffic. Marketers design …

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More content equals better rankings and more links

Most content marketers are great a clogging up our Twitter feeds and inboxes, but it takes a special SEO Agency to offer advice that you can act on today. Any coupon, promotion, contest, social media program, or advertising campaign should yield measurable gains in sales, market share, brand awareness, customer …

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Be mindful of page rank

When a user searches, matching phrases in the URL are displayed in bold in search results. This signals to users that a particular search result is relevant to his or her query. Increase the chances users click through to your site by including the words and phrases they search for …

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Should more importance be given to SEM for search marketing?

What happens when you search for information? Answer frequently asked questions of your readers, customers, and clients. An effective program integrates all marketing a Examples of what people may search for include general information about a topic, research products to purchase, and having their questions answered.

Winning marketing strategies for …

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Try to target a hungry crowd by paying attention to LSI

Information technology staff members are involved in every step of an internationalization process in order to overcome the potential technical glitches. Google sees a subdomain as a different website, while a subdirectory is just a part of your main site. This is important, because your site may have a load …

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Its all about widgets

I mean, most websites outsource their SEO to an agency - it's just not cool ripping down someone's online presence for actions they did not take. Search never truly was a text-only game - input methods like images, voice, and video content can be optimized for search. High-quality content means faultless spelling …

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The philosophy of link research

Google wants to retain its reputation as a quality search engine, so it's main goal is to make web browsing enjoyable. The satisfaction and enjoyment of web users will only be met if users are given search results that are relevant, safe, useful and easy to navigate. Powerful brands focus …

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Actionable tips on nofollow links and Facebook

Shared hosting is a benefit for new sites on a budget. As such, few businesses know what content they need to include in order to attract online traffic to their website instead of their competitors. Thin content can negatively impact your search engine rankings, cause Google to give you a …

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Can a techie truly understand 301 redirects

When evaluating your list of keyword opportunities, think about whether a person searching that phrase is hoping to learn something, find a solution to a problem, or make a purchase. Google Trends - Another free tool from the ever-generous Google. If consumers visualize a picture in their imaginations, the effect may …

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Let's follow URLs best practise

The size of an individual's social network does not always correlate with the extent of her influence. Directory Submission is important to Search Engine Optimization, especially for younger websites that don't have links built all over the Internet already. It is an easy and free part of the Search Engine …

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Make a good use of analysis

At the end of the day, Google makes decisions based on the number of links pointing to your pages and the circumstances surrounding such links. TLDs can be further classified as either sponsored TLDs or TLDs that do not have a sponsor(s). Websites can benefit from mixing evergreen content …

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Make sure you know exactly what you're doing with blogs

The real goal of SEO is to create authority; and the faster you accomplish domain or page level authority for any website, the faster keyword conquests are realized and achieved. Social media can drive new traffic through an improve search ranking, and help marketers collect customer intelligence through social listening …

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Ways to tell you're suffering from an obsession with web crawlers

Off-page SEO is the process of optimizing a brand's offline and online footprints using relationships, content, and links that construct the best experience for Google bots. For example, if you searched who is the best eCommerce provider in London?? Thinking in terms of the user, a category with only 1-3 …

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Hidden facts about organic links

SEO is a time consuming effort which most people running an online business do not have. It is too hard to read and might complicate printing. Compared to online marketing, such as PPC, social media marketing, email marketing program, SEO provides fairly good ROI. People won't link to your content …

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Is this the end of nofollow links as we know it?

The field of search engine optimization was once focused on one major goal: harvesting intent from search. Search strategy is an iterative process. One of the most powerful aspects of search as an acquisition channel is that you are provided with near real-time feedback about what's working and what's not …

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Self-publishing Parasite SEO based purely on walled garden sites

Standard engagement behaviours on SERP results, such as click-throughs and time on page, can be an indicator of freshness and relevance. In other words, for Google's website crawlers to identify your content and consequently have it displayed on Search Engine Results Pages (SERPs), you have to earn it. In this …

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The best advice I've listened to about canonical URLs

Yes, I said six months. The fastest-growing area of social media networking involves posting videos, especially on YouTube. Progressive SEO means technical, analytical and traditional marketing all rolled into one. Most people trust organic search results.

Determining Relevance: Trust your gut when it comes to javascript

population owns a smartphone …

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The hidden agenda of backlinks

Make sure that you label all of your images with descriptive alt attributes. The sad truth is that our readers have a very limited attention span online. The introduction of your post is supposed to catch your readers, convincing them to stay longer and read your stuff. Both types of …

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Enthusiastic about javascript

Google's shifts and tweaks on ranking algorithms are happening more often. What you've learn from an SEO competitor analysis may no longer be true after a couple of months. Competitor analysis in SEO is great for getting valuable insights, but it won't give you a remarkable boost unless you also …

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How we improved our citations in two days

There's no actual "hacking" happening in growth hacking, unless the practitioners are donning their black hats off into the sunset. Be thorough, be complete. There are increasing opportunities to use schema markups, depending on your niche. There are numerous schema opportunities for news, recipes, and even fitness video. As time …

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Write about javascript

For the first time since its inception, more than half of the U.S. Search Engine Optimization (SEO) refers to the method used to increase a website's position on search engine results pages (SERPs) on sites such as Google, Yahoo, or Bing. Your personal opinion can be interesting and valuable …

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Your key to success: backlinks

How do you prepare your site for link building? While we don't have official word from Google (we never do), a lot of industry experts are in agreement that Google builds an overall quality score for your website. Tracking things like page views, bounce rate, and SEO, as well as …

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Actionable tips on analytics and Twitter

This is because Google is interested in improving the online experience for users. Functionally, growth hacking means exploiting search engine weakness - not human weakness - but philosophically it means identifying advancement and revenue opportunities quickly. The Internet is made up of trillions of pages that are all connected to one another …

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Answered - your burning questions about indexed pages

The unique content is really key here. Many content creators tend to operate on a maximum of 1 keyword mention every 300 words. Most content creators go for the big, obvious one and two keyword phrases and ignore longer search phrases. Thankfully, less competition means fewer pages in the results …

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It's a win-win strategy with an emphasis on SERPs

There are plenty of different ways to get links from local businesses, including hosting local events or even sponsoring a local sports team. Noise consists of anything that distorts or disrupts a message, including marketing communications. You want a user to click your result in Google, and not need to …

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Meaty meta descriptions may affect your web portals tactics

A logo should complement the brand name and not overpower it, the product's packaging, or the product itself. Once upon a time, marketers focused on strategizing which keywords to place across their web presence in order to increase their rankings in a search engine results page (SERP). A few seconds …

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Tactics around content

You search ranking depends not only on the search term used, but also on where and when you perform the search. You see, when you go to Google.com and type a search, there isn't just one computer answering the name Google.com. If there was, it would have to …

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